IP Australia trade mark registrations provide its owners with a number of benefits, including countrywide rights to the registered trade mark. IP Australia will revoke your registration after a six-month grace period if you do not complete the requisite post-registration filings and pay the mandatory maintenance costs. If this occurs, you will need to submit […]
The internet and social media have made it easier than ever to build your brand and business while also interacting with audiences throughout the world. To navigate this era of globalisation, company owners who trade under valuable brand names or use other forms of trade marks in their business must be aware that various regulations […]
If you own a pyrotechnic company, you will likely need to decide whether to file a trade mark for your branding. If you do, you will need to file an application under class 13. Class 13 is the trade mark class covering pyrotechnics, something which is important to know if you are considering registering a […]
Registering a trade mark with IP Australia is fairly straightforward for any person or business owner. However, it is easy to make mistakes during the trade mark registration process, which can lead to unwanted and additional costs. This article provides an outline of four common mistakes that you should avoid when registering a trade mark […]
Once you have developed an app, it is worth considering how you might protect its identifiable features through trade marks. Trade marks are a sign used by individuals to distinguish their goods or services during the course of trade. Trade mark owners have the exclusive right to use, licence and sell their mark, meaning trade […]
Before applying for a registered trade mark, it is important to consider whether the trade mark you have in mind is actually registerable. Under the Trade Marks Act, trade marks have to satisfy certain criteria in order for IP Australia to approve them. To limit the chances of IP Australia rejecting your trade mark application, […]
Once you have registered your business’ name and begin operating, you should begin to consider other ways to protect your business’ intellectual property. As a business owner, you can prevent others from misusing your trade name by further protecting your business’ trade name. This article outlines the key differences between registering a business name and […]
Trade marks are quickly becoming a valuable asset of many businesses operating in Australia. In 2018-19 alone, intellectual property (IP) assets made up $1.377 billion in Australia’s exports alone. The increasing value of trade marks has allowed many businesses to use their IP as security when applying for mortgages. This article outlines: which trade marks […]
Your business’ brand is essential to its success. Trade marks are one way that you can help protect your brand, providing you with avenues to prevent others from infringing on your trade marks. In addition, trade marks serve as a valuable marketing tool, helping you distinguish your brand from all other brands, increasing the value […]
When trying to grow your business and establish your brand, it is important to consider your trade mark options. This may include trade marking your initials. Many famous brands are known by their initials. For example, BMW is far catchier than Bavarian Motor Works and Louis Vuitton’s famous LV monogram is a primary element of […]