If you are an overseas business owner wanting to trade in Australia, you should consider protecting your intellectual property (IP) in Australia. This includes your trade marks, as an existing trade mark in your home country will not be protected in Australia. This article will take you through some key things to consider if you are […]
As a business owner, you may have considered registering your trade mark to provide your intellectual property (IP) an extra layer of protection. A key concept that you need to understand is trade mark classes. This article will take you through what you need to know about trade mark classes and whether you can add […]
If you have developed a unique fitness regime, you might begin to think about protecting your intellectual property. However, you should note that a registered trade mark cannot protect a new method of working out or the order of movements in a specific fitness regime. Instead, a registered trade mark can protect the features of […]
In your day-to-day activity, it is highly likely that you will come across at least one registered trade mark. A trade mark is a form of intellectual property that distinguishes your business’ brand from others in the market. In the instance where you successfully register a trade mark with IP Australia, you gain the exclusive […]
Suppose you have gone through the trade mark application process and registered your trade mark. Over time, you might consider expanding your business into new markets or offering new goods and services. In this case, you will need to consider what this means for your registered trade marks. Unfortunately, expanding the scope of your trade […]
If you are thinking of purchasing or obtaining a license to use a registered trade mark, you will likely need to contact the trade mark owner. One of the main benefits of having a publicly accessible trade mark registry in Australia is that you can easily find the owner of a registered trade mark. To […]
A trade mark is one way for you to increase the value of your brand. A trade mark helps distinguish your brand’s assets from competitors by giving you exclusive rights to the use of your trade mark. One type of trade mark you can register is the three-dimensional shape of your goods. To help you […]
Having a registered trade mark can give you certain exclusive rights as a business owner. One of the most common things that individuals try to protect with a registered trade mark is the name of their products. Registering a trade mark for a product protects its distinctive name and distinguishes it as something unique to […]
Your business’ intellectual property (IP) is one of its most important assets. This makes it vital that you protect it. One such way is to obtain a trade mark for your business’ assets. The two commonly used symbols to identify trade marks are the ™ symbol and the ® symbol. To help you understand the […]
How many companies could you name based simply on a single logo, colour, word, phrase, sound, fragrance, letter, number, or image? Several corporations spring to mind that may be identified only by their logo or colours. All of these factors contribute to branding and can be protected by trade mark registration. A trade mark is […]
