Companies in the furniture or design industries frequently register their goods as industrial designs to protect themselves against copycats. However, industrial designs are only protected for a limited time, never exceeding 25 years. On the other hand, trade mark protection is typically limitless in time, subject to you extending the registration periods. Therefore, some manufacturers […]
At its core, a registered trade mark must be capable of distinguishing one business from another. If you have two similar trade marks which overlap in function, this can cause great confusion amongst consumers. Consequently, IP Australia can reject your application if it is substantially identical or deceptively similar to an existing trade mark. This […]
If you are a new business looking to protect your brand, or an established business looking to further your brand’s security, you may be considering a trade mark for your business’ name. However, it is important to know that your registered business name is not the same thing as a registered trade mark. This means […]
Trade marks are an excellent tool for protecting your brand and helping it stand out against your competitors. Registering your intellectual property (IP) provides an extra level of legal protection and an avenue to market your business without others infringing on your brand. To help you better understand the trade mark registration process, this article […]
Many trade mark owners are unaware of the reasons why IP Australia can reject their trade mark application. This often results in confusion and frustration when applicants find out that their application has not succeeded. To minimise the potential of IP Australia rejecting your application, this article will outline the common grounds for rejection. Doing […]
Trade marks are one type of intellectual property protection. A trade mark helps distinguish your brand from competitors by giving you the exclusive rights to use the mark in connection with your business. The trade mark classes system separates trade marks by their use. One of these classes is class 32, which covers beer and […]
Trade marks are an excellent tool to help your brand stand out amongst competitors. Accordingly, it is important to register your trade mark to receive the best protection. Registration allows you to enjoy the full benefits of trade mark protection. To help you with your trade mark application, this article will take you through the […]
A trade mark is one way to help your brand stand out in the marketplace. Businesses will often seek to register a trade mark for their business name, logo, slogan or even their business’ jingle. However, while trade marks can take many forms, there are some restrictions on what you can and cannot register as […]
Before you register a motor vehicle trade mark, it is important to keep in mind some common mistakes trade mark applicants make. Doing so will ensure that the trade mark registration process runs as smoothly as possible, allowing you to achieve your desired outcome. To help, this article outlines three mistakes to avoid when registering […]
After all the time and effort you have put into producing music, it would be worthwhile considering how you can prevent others in the music industry from misusing your band’s intellectual property. Helpfully, trade mark law can provide your band with the protection it seeks. This article outlines how your band can benefit from protecting […]
