Many business owners are surprised to know that trade marks can exist even if they have not registered them. Like other forms of intellectual property, trade marks are often generated internally within a business. This is because business owners might use a name, logo, slogan, and even distinctive colour to distinguish their goods and services […]
When applying to register a trade mark, you will need to select a trade mark class. The process of selecting your trade mark classes is important because your trade mark will only have protection under the classes you select. One such trade mark class is class 39, which primarily covers shipping and travel services. To […]
You must select a trade mark class when applying to register a trade mark. The process of selecting your trade mark classes is important because your trade mark will only have protection under the classes you select. Class 37, which protects construction-related services, is one of these classes. To help you better understand trade marks, […]
For many businesses, their trade mark can be a valuable intangible asset. Luckily, when you commercialise your trade mark, you can bring even more money to your business. A trade mark is a form of intellectual property protection that can protect the unique features of your business brand, ranging from your business name to its […]
Once you successfully register a trade mark with IP Australia, you gain the exclusive rights to use, licence and sell your trade mark. In other words, no other business can use your trade mark in relation to the same goods and services that your trade mark protects. To help explain these rights in further detail, […]
Suppose you are considering registering a trade mark for your intellectual property, such as your business’ logo or slogan. When applying, you must select a trade mark class. Trade mark classes are categories of goods and services that you can register your trade mark under. These classes determine the scope of your trade mark protection. […]
Designing your brand assets is the first step in protecting your brand’s intellectual property (IP). Considering IP from the start of your business journey and designing your brand is an excellent way to ensure asset protection. These brand assets might include your business logo, name, packaging, slogan, or song. To be eligible for trade mark […]
A trade mark coexistence agreement is an arrangement between two parties to allow shared use of similar trade marks. A trade mark coexistence agreement can be a proactive measure to reduce potential future conflicts about trade mark use. While trade mark coexistence agreements have many advantages, there are also several risks involved with their use. […]
If you are thinking of registering a trade mark in Australia, you will need to become familiar with IP Australia. IP Australia is the body responsible for managing trade marks in Australia, categorising them into 45 different classifications of goods and services. For example, clothing, footwear, and headgear all fall under Class 25, one of […]
When applying to register a trade mark for your goods or services, you will need to select trade mark classes that you will use this trade mark for. The process of selecting your trade mark classes is essential because it determines the scope of your trade mark protection. Trade mark class 42 is one of […]
