Registering a trade mark can be expensive, and saving money during your trade mark registration process can help you allocate your business capital more deliberately. This article will explore some key considerations to think about before lodging your application if you want to save money when registering a trade mark. 1. Only Pick Relevant Trade […]
Your domain name is one of the most important aspects of your brand portfolio. It is usually the way customers first interact with your brand online. Making sure you have the right to use your domain name, and preventing others from taking advantage of your brand’s goodwill, is a fundamental consideration. If you are interested […]
When starting a small business, it is easy to become overwhelmed by all the registration requirements needed to get your business operating. However, it is important that small business owners do not overlook the importance of trade mark protection. Trade marks can become essential for long-term growth. This article outlines: what a trade mark is; […]
Trade marks are a great way to protect your business’ intellectual property (IP) and help establish your brand’s reputation. Trade mark registration can help protect your brand assets and make your business stand out from competitors. As a new or early stage business, you might wonder whether registering a trade mark is necessary so early […]
Do you have a foreign business looking to expand into the Australian market? If you would like to operate in Australia whilst also protecting your intellectual property, then you will need to apply for a valid Australian trade mark. You can either do this by: applying for a trade mark in Australia; or filing an […]
As a milestone for protecting your business’ intellectual property (IP), registering a trade mark is an important step for any business. A trade mark is an excellent way to protect your brand assets, establish your business’ reputation and help you stand out from any competitors. Despite the many benefits of filing for trade mark protection, […]
India is the world’s fastest growing major economy, making it a great place to do business. As Australia’s fifth largest export partner and tenth largest trading partner, many Australian businesses are already trading with India. It is important that before you trade with India, you ensure you are not infringing on any Intellectual Property (IP) […]
A trade mark is an excellent way to protect your business’ intellectual property (IP). Indeed, a trade mark can be used to establish your brand’s reputation, protect your assets and help you stand out from competitors. However, a key step in registering your trade mark is proving distinctiveness from other trade marks. This article will […]
Is it coming up on ten years since you first registered your trade mark? Have you received a letter from IP Australia reminding you to renew your trade mark? Fortunately, you can renew a trade mark registration as many times as you like. Anyone can pay the renewal fee. Once IP Australia processes the payment, […]
