A trade mark is a type of intellectual property (IP) with many benefits for protecting your business’ brand. A trade mark gives you exclusive rights and prevents others from using your branding. Also, it helps you stand out from your competitors, including internationally. If you are planning on taking advantage of the online market or […]
As the world’s largest trading bloc, the second-largest economy globally, and one of Australia’s largest trading partners, it is common for Australian businesses to trade with the European Union (EU). Your intellectual property is a valuable asset, and protecting it when doing business overseas is important. This article will take you through tips for Australian […]
A trade mark is a type of intellectual property (IP) that is beneficial for protecting your business’ brand. Not only will a trade mark give you exclusive rights to your branding and prevent others from using it, it can also help you stand out from your competitors, including internationally. As the 10th largest economy globally and […]
A trade mark is a type of intellectual property (IP) that protects your business’ brand. A trade mark is an important tool that helps you distinguish your product or service from your competitors. Trade marking a phrase is a great way to have exclusive use of a catchy slogan that can uniquely identify your business […]
A trade mark is a type of intellectual property used to distinguish your business from your competitors. You may want to trade mark a colour or colour combination that you use prominently in your products or advertisements. However, it is often difficult for businesses to successfully have their brand colours trade marked, and many established […]
A trade mark is a type of intellectual property (IP) that protects your business’ brand. Indeed, a trade mark allows you to distinguish your product or service from your competitors. Therefore, registering your trade mark has many benefits. It gives you exclusive use of your trade mark and helps you grow your brand. However, a […]
As one of the world’s largest economies and one of Australia’s most important trading partners, the United Kingdom (UK) is a great place to do business. For example, in 2018-19, the UK was Australia’s seventh-largest trading partner. It is important that before you trade with the UK, you ensure you are not infringing on any […]
The words that are associated with your business, product or brand are essential. They illustrate what your brand stands for in the marketplace. When you decide to trade mark a word, it can be a simple process if: your goods and/or services are relatively unique; and the word you are trade marking is not widely […]
