Consider registering trademarks if you want to protect your private company’s intellectual property (IP). Registering your company logo can provide more substantive protection under the Trade Marks Act. You can obtain the exclusive right to use, license and sell your private company’s logo. However, before you file to register your company logo with IP Australia, you should […]
When registering your trade mark internationally, your trade mark priority date is a critical factor. A trade mark priority date is when you filed your trade mark application with IP Australia. Consequently, IP Australia will prioritise your application over others they receive after your priority date. Since the priority date of your Australian trade mark application can […]
Unlike registering your business name, trade mark registration is not a compulsory legal requirement. Instead, trade mark registration is an option to protect your intellectual property (IP) further. Namely, when you register a trade mark, you gain the exclusive rights to use, license and sell your mark. This means you can prevent others from using […]
If you use a distinctive smell to distinguish your business’s goods or services, you can register your scent trade mark with IP Australia. For example, the eucalyptus scent is a trade mark for golf tees. Whilst it is not impossible to register a scent trade mark to protect your brand, it can be pretty difficult. […]
If you have created and intend to sell a food product, you are probably looking for the best ways to protect it from other imitations. This article will take you through whether you can register a trade mark for your food product and other potential ways of protecting your food product from being misused by […]
Registering a trade mark for your business is an excellent way to protect its intangible assets. Although the process is usually long and complex, online applications have made this much more manageable. Australia’s IP office, IP Australia, has developed several tools to help you apply for trademarks online. This article will take you through a […]
Filing a trade mark application with IP Australia can be a costly process. However, the Registrar will only waive fees in part or in full in rare circumstances. Unfortunately, no current regulation allows the Registrar to automatically waive fees for a particular class of persons or business such as a not-for-profit charity. Instead, the Registrar […]
If you have developed a sports game, you should think about how you can protect your intellectual property. Notably, a registered trade mark will not protect the rules and movements required in a sports game. Instead, a registered trade mark can protect the features of your sports game that make it distinguishable from others in […]
As a business owner, you must understand intellectual property rights, including those that cover trade marks. For many businesses, branding is one of the essential elements to success – after all, branding helps people find, identify and remember your company. One such way to protect your brand is through trade mark registration. This article will […]
A trade mark is an excellent way to protect your business’s intellectual property (IP). Registering a trade mark can help establish your brand’s reputation, protect your assets, and help you stand out from competitors. A key element of registering a trade mark is demonstrating that it is distinctive from other trade marks. However, proving distinctness […]