Before you register a motor vehicle trade mark, it is important to keep in mind some common mistakes trade mark applicants make. Doing so will ensure that the trade mark registration process runs as smoothly as possible, allowing you to achieve your desired outcome. To help, this article outlines three mistakes to avoid when registering […]
There are many reasons why trade mark applicants withdraw their applications for trade marks prior to registration. There may have been a change in the direction of their business venture, or they may have made a mistake in their trade mark application, rendering it obsolete. Whatever the reason might be, the process of withdrawing your […]
Trade mark opposition is where any third party formally objects to the registration of a trade mark application. While the opposition process is fairly structured, it can quickly become a demanding process with different deadlines and evidentiary requirements at every stage. This article outlines four mistakes you should avoid when opposing a trade mark application […]
Your trade mark is an essential part of your business. Trade mark infringement disputes can take many years to achieve a final result, and an adverse outcome can hurt your business. This article will take you through five famous trade mark disputes to help you avoid one. Zara Food vs Zara Clothing Founded in Spain […]
The success of your business is almost entirely dependant on your brand, making it important that you protect it. When looking to protect your business’ intellectual property (IP) with a trade mark application, it can be easy to decide against seeking legal advice and opt for filing your trade mark application yourself. However, filing your […]
A trade mark is a type of intellectual property (IP) that protects your business’ brand. A trade mark is an important tool that helps you distinguish your product or service from your competitors. Trade marking a phrase is a great way to have exclusive use of a catchy slogan that can uniquely identify your business […]
If you are a business owner about to begin a trade mark application, you should be wary of making mistakes. Ensuring you correctly manage and deliver your trade mark application can: save you time and money; and help to avoid lengthy legal disputes. Receiving your trade mark will help you to better protect your brand […]
