As the owner or organiser of a sports club, you might be thinking what forms of intellectual property exist within your club. You would be surprised to know that your club’s ‘brand’, including features that make up its reputation, can be protected through trade marks. To help you decide whether to apply for a registered […]
When you started to consider applying for a trade mark, you may have noticed that there are multiple ways to apply. IP Australia provides three ways to apply for a trade mark, the first two being a TM Headstart application and a standard application. However, both of these applications serve fairly different purposes and require […]
In Australia, a business name or company name is generally registered through the Australian Securities and Investment Commission (ASIC). However, registering your business name does not mean you have exclusive ownership of your business name. In addition to registering with ASIC, and if you want to have exclusive use of your brand, you may like […]
Protecting your logo by registering a trade mark is an important way to expand your business and ensure brand protection. In Australia, you need to lodge a trade mark application if you want to: have exclusive use of your logo; and prevent third parties from using your logo. This article explains the costs associated with […]
