If you operate a successful YouTube channel or make a living as a social media influencer, you might consider registering your name as a trade mark. Trade mark registration can give you the exclusive right to use your name, meaning you can prevent others from copying the same name to market their goods and services. […]
Despite the similarities, the words’ trade mark’ and ‘trade name’ have different meanings in a business context. For instance, unlike registering a trade mark, registering your trade name is a requirement by law. This article can help you understand the main differences between trademarks and trade names. Trade Marks vs Trade Name A trade mark […]
Once you file a trade mark application with IP Australia, you may receive a trade mark examination report. You will likely receive a trade mark examination or adverse examination report if your trade mark application does not meet the requirements of the Trade Marks Act 1995. However, receiving this report does not necessarily mean IP Australia will reject […]
If you have developed a sports game, you should think about how you can protect your intellectual property. Notably, a registered trade mark will not protect the rules and movements required in a sports game. Instead, a registered trade mark can protect the features of your sports game that make it distinguishable from others in […]
Selecting the appropriate class of goods and services is crucial to gaining adequate protection of your intellectual property. For instance, a registered trade mark only protects some goods and services. However, trade mark protection will only apply to those goods and services you registered it in connection with. Ultimately, whether you include one or more […]
As a business owner, you must understand intellectual property rights, including those that cover trade marks. For many businesses, branding is one of the essential elements to success – after all, branding helps people find, identify and remember your company. One such way to protect your brand is through trade mark registration. This article will […]
In the US and Australia, trade mark registration can protect a business name, logo, slogan or anything else that differentiates your business’s goods and services from others. However, a trade mark you registered with the US Patents and Trademarks Office (USPTO) will not enjoy protection in Australia unless you apply for additional protection. To help […]
A trade mark is an excellent way to protect your business’s intellectual property (IP). Registering a trade mark can help establish your brand’s reputation, protect your assets, and help you stand out from competitors. A key element of registering a trade mark is demonstrating that it is distinctive from other trade marks. However, proving distinctness […]
Your trade mark must distinguish your business’s goods and services from others if you intend to achieve instant registration. For this reason, IP Australia might reject a trademark application containing only a generic word or other generic elements. This is because the trade mark cannot distinguish the specified goods or services. To minimise your risk […]
Many business owners are surprised to know that their registered trade marks can be one of the most valuable assets within a business. A registered trade mark is a type of intellectual property that protects the features of a brand. Unlike a tangible fixed asset such as your business’ machinery, registered trade marks are intangible […]