When establishing your business’ presence, your first step might be obtaining licensing rights to use a domain name. A domain name is an online address that allows consumers to access your business’ website. However, acquiring the right to use a domain name does not necessarily mean that you can prevent others from using the domain […]
If you use a distinctive smell to distinguish your business’s goods or services, you can register your scent trade mark with IP Australia. For example, the eucalyptus scent is a trade mark for golf tees. Whilst it is not impossible to register a scent trade mark to protect your brand, it can be pretty difficult. […]
Registering a trade mark for your business is an excellent way to protect its intangible assets. Although the process is usually long and complex, online applications have made this much more manageable. Australia’s IP office, IP Australia, has developed several tools to help you apply for trademarks online. This article will take you through a […]
Once you file a trade mark application with IP Australia, you may receive a trade mark examination report. You will likely receive a trade mark examination or adverse examination report if your trade mark application does not meet the requirements of the Trade Marks Act 1995. However, receiving this report does not necessarily mean IP Australia will reject […]
As a business owner, you must understand intellectual property rights, including those that cover trade marks. For many businesses, branding is one of the essential elements to success – after all, branding helps people find, identify and remember your company. One such way to protect your brand is through trade mark registration. This article will […]
The trade mark process is foreign to many people, particularly those establishing new businesses. You might wonder when the best time to file a trade mark application is. For example, should you file a trade mark application before launching your business? Or should you wait until your business has been up and running for a […]
Your trade mark must distinguish your business’s goods and services from others if you intend to achieve instant registration. For this reason, IP Australia might reject a trademark application containing only a generic word or other generic elements. This is because the trade mark cannot distinguish the specified goods or services. To minimise your risk […]
A trade mark is an important intellectual property (IP) asset. A trade mark distinguishes your goods and services from your competitors. This allows you to grow your brand and expand your business. Applying for trade mark registration with IP Australia is an important consideration for Australian businesses. However, as more businesses expand their offerings overseas, […]
A trade mark registration is one type of intellectual property (IP) protection that gives you exclusive rights to the use and commercialisation of your trade mark. A trade mark can help distinguish your brand from your competitors, even in international markets. If you are considering registering your trade mark, you might be wondering exactly where the […]
Your trade mark application can lapse for several reasons. Namely, you may have failed to respond to an adverse report or pay the appropriate fees on time. In any event, a lapsed application means that your application is not valid. Therefore, IP Australia has not registered your application and entered it on the Trade Mark […]