If you have developed a sports game, you should think about how you can protect your intellectual property. Notably, a registered trade mark will not protect the rules and movements required in a sports game. Instead, a registered trade mark can protect the features of your sports game that make it distinguishable from others in […]
As a business owner, you must understand intellectual property rights, including those that cover trade marks. For many businesses, branding is one of the essential elements to success – after all, branding helps people find, identify and remember your company. One such way to protect your brand is through trade mark registration. This article will […]
In the US and Australia, trade mark registration can protect a business name, logo, slogan or anything else that differentiates your business’s goods and services from others. However, a trade mark you registered with the US Patents and Trademarks Office (USPTO) will not enjoy protection in Australia unless you apply for additional protection. To help […]
A trade mark is an excellent way to protect your business’s intellectual property (IP). Registering a trade mark can help establish your brand’s reputation, protect your assets, and help you stand out from competitors. A key element of registering a trade mark is demonstrating that it is distinctive from other trade marks. However, proving distinctness […]
One of the key benefits of trade mark registration is the exclusive rights to commercialise your trade mark. This includes licensing your trade mark. Licensing a trade mark refers to the process of a trade mark owner giving someone permission to use their trade mark within certain limitations. Typically, this is in exchange for payment. If […]