If you are in the process of selling your business or a product, it is likely that you will also have to sell the associated trade mark protecting your business or product. In this instance, the transfer of a trade mark from its owner to a buyer is called an assignment. This article outlines the […]
When writing and recording an original song, it is important to be aware of the types of copyright protection available to you at each stage of the process. This will determine what exclusive rights you have to use your song. Ultimately, copyrighting your song is an effective way to protect your hard work. This article […]
After completing a piece of artwork, you may want to ensure others cannot copy your hard work. An essential step is copyrighting your artwork. Copyright is a type of intellectual property that can protect your rights as the creator of an original piece of artwork. Different actions are available when someone does copy your art. […]
Intellectual property (IP) is the most important asset of your business. Your IP helps distinguish your goods or services from all of your competitors, forming a critical part of your brand and business identity. If you are buying or selling a business or transferring any aspect of ownership of your business, it is important to change […]
It is easy for business owners to overlook the importance of trade marking features of their business’ brand, given the time and costs involved in registering a trade mark. However, trade marks are a valuable asset and can significantly enhance the value of your business. This article outlines: trade mark basics; and three reasons why […]
Your business’ intellectual property (IP) is its most important asset. Consulting a trade mark lawyer can be an excellent way to understand how your business can benefit from trade marks. When discussing with a lawyer, it is important to have questions prepared to get the most out of your discussion. This article will take you […]
A trade mark is a type of intellectual property (IP) that protects your business’ brand, allowing you to distinguish your brand from your competitors. As well as trade marking the name of your business and your business logo, it is also possible to trade mark your brand colours. This article will explain: how you can […]
Your logo is important to your business, and you may be considering a trade mark to protect it. However, you may be confused about the benefits of completing the registration process. Registering a trade mark for your logo is a great way to protect your intellectual property. It also helps your business become more established […]
A patent is a type of intellectual property (IP) that gives you rights over your invention. Unlike other types of IP, a patent is not granted automatically. Therefore, it is essential that you apply to register your patent if you want to enforce your rights over it. There are a number of fees associated with […]
Registering your company name with the Australian Securities and Investment Commission (ASIC) is the first step to starting your business. However, if you intend to prevent other people from using your company name, you should also trade mark it with IP Australia. Securing your intellectual property in your company name early sets a good tone […]
