Although the process of applying for a registered trade mark is relatively straightforward, it is easy to make mistakes during the application process, which can lead to further costs. This article outlines five points you should consider when applying for a trade mark yourself. 1. Are Trade Marks Right for You? Before trade mark registration, […]
Your intellectual property (IP) is your business’ most important asset. It is the very core of your brand, making it essential to take the necessary steps to protect it. Obtaining a trade mark is one way to protect your IP. The trade mark application process consists of several steps, including nominating the most relevant trade mark […]
Registered trade marks are becoming useful and valuable assets for many businesses. A registered trade mark can not only protect your brand from being misused by competitors, but the exclusive rights associated with trade marks can also allow your business to commercialise its trade marks. This article outlines three ways in which you can use […]
If you are in the early stages of setting up your business but wish to protect your intellectual property (IP) as soon as possible, your trade mark application may be an ‘intention to use’ application. To help you better understand what this means for your trade mark application, this article will take you through three […]
The cost of registering a trade mark is determined by the type of business you have and the specific items or services you want to protect with your trade mark. It is commonly suggested that you hire a trade mark attorney rather than relying on doing it for free yourself. An attorney can save you […]
The law of passing off prohibits one merchant from portraying their goods or services as those of another and falsely claiming that their goods or services have any link or connection with another. Passing off is a civil offence, and can be used to protect your unregistered trade mark. While passing off exists, it is […]
A certification trade mark is an intellectual property right. It certifies that the holder of the relevant trade mark has satisfied a set of official requirements, such as Australian Grown. For example, common standards connected with a certification mark include: quality; content; manufacturing technique; and manufacturing origin. A certification trade mark is a protected intellectual […]
Trade marks can provide you with invaluable protection over your industrial machines. Without trade mark protection, you risk exposing your brand and its associated goods to being misappropriated by others in the industry. To help you decide whether you should protect your industrial machines with a trade mark, this article outlines: what a trade mark […]
Many people are unaware that trade marks are registered in connection with certain goods and services. If you intend to register a trade mark in connection with the common metals your business manufactures and sells, it is likely that you will need to include class 6 in your application. To help guide you through the […]
