A company’s intellectual property can be one of its most valuable assets. Therefore, it is worth considering how your company might protect its intellectual property via registered trade marks. A registered trade mark protects the features of your company that make it distinguishable from others in the industry. This can include your company name, logo […]
When you are thinking about how to protect your intellectual property, you should consider that trade marks can exist even if you have not applied to IP Australia for a trade mark or if it yet to be approved as a trade mark. This is called an unregistered trade mark. Many businesses use unregistered trade marks to […]
When you begin drafting your trade mark application, you will probably see unfamiliar terms like ‘priority date’. It is essential to understand what a priority date is, whether you register your trade mark nationally or internationally. A trade mark priority date is the date that you filed your trade mark application with IP Australia. This […]
At its core, a registered trade mark must be capable of distinguishing one business from another. If you have two similar trade marks which overlap in function, this can cause great confusion amongst consumers. Consequently, IP Australia can reject your application if it is substantially identical or deceptively similar to an existing trade mark. This […]
Preparing your trade mark application can be a stressful experience. However, knowing what IP Australia (as the agency that administers trade marks in Australia) expects from your application will make a world of difference. When it comes to protecting an image via a registered trade mark, you must ensure that you clearly represent your image […]
Many trade mark owners are unaware of the reasons why IP Australia can reject their trade mark application. This often results in confusion and frustration when applicants find out that their application has not succeeded. To minimise the potential of IP Australia rejecting your application, this article will outline the common grounds for rejection. Doing […]
Given the competitive nature of the music industry, protecting your intellectual property (IP) as an artist should be a high priority. However, it can be difficult to know where to even begin when it comes to trade mark protection. To help, this article provides a brief outline of: the benefits of trade mark registration; how […]
If you come across a business that has copied or used a similar mark to your registered trade mark, your gut instinct might be to pursue legal action for trade mark infringement. However, infringement does not necessarily arise in every instance where someone uses an identical or similar trade mark. In this article, we explain […]
Before you register a motor vehicle trade mark, it is important to keep in mind some common mistakes trade mark applicants make. Doing so will ensure that the trade mark registration process runs as smoothly as possible, allowing you to achieve your desired outcome. To help, this article outlines three mistakes to avoid when registering […]
There are many reasons why trade mark applicants withdraw their applications for trade marks prior to registration. There may have been a change in the direction of their business venture, or they may have made a mistake in their trade mark application, rendering it obsolete. Whatever the reason might be, the process of withdrawing your […]