Once you have considered your intellectual property (IP) assets and protected them, such as through obtaining trade mark registration, it is important that you devise a strategy for their ongoing protection. An IP strategy is a great way to help you monitor, revise and manage your IP. It can provide structure to ensure you get […]
If you are in the early stages of setting up your business but wish to protect your intellectual property (IP) as soon as possible, your trade mark application may be an ‘intention to use’ application. To help you better understand what this means for your trade mark application, this article will take you through three […]
The cost of registering a trade mark is determined by the type of business you have and the specific items or services you want to protect with your trade mark. It is commonly suggested that you hire a trade mark attorney rather than relying on doing it for free yourself. An attorney can save you […]
It is possible to have similar or identical trade marks in the Australian trade marks database in some cases. Trade marks, for example, are registered in relation to certain items or services that fit into several categories. As a result, two identical marks with the same name that are registered by separate owners and cover […]
The law of passing off prohibits one merchant from portraying their goods or services as those of another and falsely claiming that their goods or services have any link or connection with another. Passing off is a civil offence, and can be used to protect your unregistered trade mark. While passing off exists, it is […]
Make anything as a content creator, and you will have what is known as intellectual property (IP). Most people think of IP as ‘thought inventions’. This includes innovations, design, and even the name of a company. Every day, thousands of new items appear on the internet, and it is vital to remember that every invention […]
You must register your trade mark with the China Trade Mark Office (CTMO) if you wish to protect it in China. A trade mark registration can provide you with more straightforward and cost-effective enforcement alternatives than are otherwise accessible, such as criminal remedies against counterfeiters. Without registration, enforcement under China’s rules and regulations on the […]
Some people believe that a trade mark is simply a sign associated with a brand. A trade mark is not just a logo, contrary to common opinion. It may be a message, word, sound, picture, packaging feature, or combination of those things. It is important to take early and proactive steps to protect your valuable […]
It is an excellent idea to do a thorough search before applying for a trade mark, to ensure that no similar trade marks are either pending or registered. It is a smart option to broaden the search as much as possible. However, searching is not quite as straightforward as it seems. It takes talent and […]