If you are in the process of selling your business or a product, it is likely that you will also have to sell the associated trade mark protecting your business or product. In this instance, the transfer of a trade mark from its owner to a buyer is called an assignment. This article outlines the […]
When writing and recording an original song, it is important to be aware of the types of copyright protection available to you at each stage of the process. This will determine what exclusive rights you have to use your song. Ultimately, copyrighting your song is an effective way to protect your hard work. This article […]
A domain name can be one of the most important ways your business establishes its online presence. Therefore, it would be frustrating to see that someone has copied your web address. However, there is a chance that two similar domain names can be in use simultaneously. For this reason, this article outlines: instances where similar […]
After completing a piece of artwork, you may want to ensure others cannot copy your hard work. An essential step is copyrighting your artwork. Copyright is a type of intellectual property that can protect your rights as the creator of an original piece of artwork. Different actions are available when someone does copy your art. […]
Registering a trade mark is a great way to build your business and protect your brand. However, it is important that you research the market to ensure that your trade mark is unique. A trade mark search is essential to the success of your trade mark application. A thorough search will do more than help […]
Intellectual property (IP) is the most important asset of your business. Your IP helps distinguish your goods or services from all of your competitors, forming a critical part of your brand and business identity. If you are buying or selling a business or transferring any aspect of ownership of your business, it is important to change […]
It is easy for business owners to overlook the importance of trade marking features of their business’ brand, given the time and costs involved in registering a trade mark. However, trade marks are a valuable asset and can significantly enhance the value of your business. This article outlines: trade mark basics; and three reasons why […]
Your business’ intellectual property (IP) is its most important asset. Consulting a trade mark lawyer can be an excellent way to understand how your business can benefit from trade marks. When discussing with a lawyer, it is important to have questions prepared to get the most out of your discussion. This article will take you […]
A trade mark is a type of intellectual property (IP) that protects your business’s brand. Registering a trade mark gives you exclusive rights to use the mark in your industry. Failing to protect your brand’s IP or ignoring another business’s IP may have several consequences. For example, you risk financial consequences or damages to your […]
Has it been 10 years since you registered your trade mark with IP Australia? If so, it is time to consider renewing your trade mark registration. By renewing your trade mark registration, you can enjoy a further 10 years of protection and maintain your exclusive right to use, licence and sell your mark. Whilst there […]